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11% AND RISING: THE GROWING PROBLEM OF SOCIAL MEDIA ADDICTION

The World Health Organization (WHO)’s “Teens, screens and mental health” study reveals a troubling increase in problematic social media use among European adolescents. Specifically, data shows 11% exhibited signs in 2022, up from 7% in 2018, indicating a worrying trend. 

Social media addiction is characterized by a constant need to check profiles, anxiety from disconnection, passive scrolling, social isolation, and a lack of time control. Obviously, platforms are designed to generate revenue, using constant notifications and algorithmic feeds to push continuous online interaction. This has far-reaching consequences, impacting mental health, sleep, and real-life relationships. Young people are particularly susceptible to this increasing phenomenon due to their need for acceptance and identity exploration.

However, it is possible to break free from this addiction. Recognizing that social media algorithms are designed to be addictive is the first step in combating this problem. Strategies include disabling notifications, setting time limits, engaging in digital detox, and participating in offline activities. Importantly, do not hesitate to seek psychological help if support is needed. Remember that passive scrolling is particularly linked to feelings of loneliness. 

Author: Chiara Monterosso (JUMP – ITALY)

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